These are the top three things that make a property sell:
1. PRICING
Pricing your property accurately is the most effective way to ensure a successful sale and will generate the most activity from agents and buyers. No amount of marketing can sell a overpriced home.
IMPORTANCE OF PRICING CORRECTLY:
Priced right/Shows well = Receiving Offers
Showings but no offers = 4-6% Overpriced
Low Showings = 8-10% Overpriced
No Showings = 12% + Overpriced
2. SHOWING
Sellers who do not clean and stage their homes throw money down the drain. Don’t worry if you can’t afford to hire a professional. There are many things you can do on your own. Failing to do these things will reduce your sale price and may also prevent you from getting a sale at all. For example, if you haven’t addressed minor issues such as broken doorknob, a potential buyer may wonder whether the house has larger, costlier issues that haven’t been addressed. Have a friend or agent, someone with a fresh pair of eyes, point out areas of your home that need work. Because of your familiarity with the home, you may be immune to its trouble spots. Decluttering, cleaning thoroughly, putting a fresh coat of paint on the walls, and getting rid of any odors will help you make a good impression on buyers.
3. MARKETING
Having a tailored marketing plan helps to attract the right buyers. My marketing plan includes hiring a professional photographer to create photos that sell, creating a catchy MLS listing presentation and a strong online presence to attract massive interest. I will also host an Open House, send mailers to the local community and share listing information with other agents.